Why SBS

You are a unique person. Your goals are unique. You want be something. You have a secret desire to beat everybody in the race. You want to be enabled to do that. In today’s world and in the future world of work, you will realize your dreams by choosing to be specialised in a domain which runs deep vertically.

In the erstwhile gothic era of management which became obsolete not so long ago, a Marketing specialization would mean all and sundry in the domain of Marketing. But today and in the future, there will be people who would attain success by knowing only one area of Marketing much better than others. Online or Digital Marketing is one such area. There will be professionals who will specialize in Customer Managed Relationship; there will be professionals who will be specialists in Customer Engagement and Advocacy. Marketing Analytics, Human Social Dynamics, Brand Activation, Integration and Holistic Marketing are few examples of other emerging areas.

Leaders across boundaries realize today that financial decisions and risk taking by individuals and organizations largely depend upon individual personality and behaviour as well as group and social behaviour. Behavioural Finance, therefore, will be one of the key specializations in Finance. Microfinance and Rural Credits will also take up a bigger share of the financial domain. There will be people specialized in Risk Management and there will be people specialized in Financial Modelling and Financial Engineering.

At SBS, with continuously evolving curriculum, you are offered a vast range of Elective subjects to make a prudent choice in alignment with your career goals, and more important, to enable you pursue and realize your dreams

Learning is perhaps most effective and retained to bring about changes in your behaviour when it happens through actions and through task performance. Much of our successful accomplishment of tasks comes from our performance traits which develop through our self-beliefs. Now belief is an enduring perception. So when you perform a task and get a positive outcome, you form a perception about yourself. Such perceptions over time form into self-beliefs.

At SBS ecosystem, you are constantly driven by the pedagogy, the teachers, your peers, and your mentors to perform and accomplish. You may fail in a task sometimes but your teachers and mentors make you stand up and attempt to accomplish again. Through multiple attempts, you are bound to taste success. One success brings other success. Your self-beliefs form. You become a winner.

At SBS you do a six month long paid internship or an Industry Immersion Programme in a corporate organization or in your family business to apply your functional domain knowledge, learn what works and what not, experience situations and outcomes, test success and failure, and learn newer tools and ways of getting things done. This is a tremendous process. Worldwide, the trend is to get more and more exposure to real life situations and learn by experiencing. Perhaps, learning cannot be better than that.

In the fast changing world of business, where uncertainties challenge you every day and where you have to learn newer ways of doing things perhaps every quarter, you need someone to cheer you up and stand beside you in your hours of triumphs and agonies.

The world of SBS represents and simulates the real world of business. Here, academic rigor challenges you to master multiple subjects, work long hours, work in diverse teams, come prepared and perform in class, succeed in the continuous evaluation process, attend guest lectures, visit industries and even participate in academic and non-academic events. It’s a rigorous journey which often put you down with stress and agonies. Even if you don’t feel stressed, you may feel lost at times with so much of pressure to perform.

You need help at such times when the chips are down or the way ahead is cloudy. At SBS, we help you with a 5-Pronged Mentoring System. Mentors become your tutors, guide and friends. They stand by you to help you sail through the intricate world of SBS and reach your goals.

We assign Faculty Guides to help you in subject knowledge. There are Peer Mentors to help you understand your electives and design your career plans. There are Industry Mentors to help you during your internship. Expert Mentors are trained Psychologies who counsel you to manage your stress and agonies. We even help your parents to mentor you throughout to help you get the social cushion.

Research and development of knowledge at Shanti Business School is powered by corporate houses which include Chiripal Group of Companies and a few other prominent business houses in India and abroad. Leading experts in different domains actively take part in development of course content and topics.

Shanti Business School is driven by innovation. Apart from the faculty members and research associates constantly attempting to upgrade academic curriculum, students are also encouraged to learn to innovate. They are constantly driven to generate ideas for change and improvement in present practices of management and leadership.

One of the biggest strengths at SBS is its infrastructure. The campus stands on an eight-acre lush green campus. The campus presently houses comfortable and fully-equipped classrooms, an airy, and spacious and Wi-Fi enabled library and computer laboratory, as well as facilities for health and fitness enhancement. With time, SBS plans to add its own audiography and photography studios, an iMac lab, an Audio-Visual studio, hostel facilities to house all students together, as well as other infrastructural boons that will only enhance the quality of education here.