Privacy Policy

This policy applies to everyone who visits or uses shantibschool.edu.in and its related pages, including prospective students, parents and guardians, current students, alumni, job applicants, recruiters and other visitors. It covers data collected through our website forms, OTP verification, newsletter sign-up, brochure downloads, campus-visit requests, the Apply Now application and our WhatsApp contact link.

Shanti Business School ("SBS", "we", "us") is located at Shela Off S.P. Ring Road, Opp. Vraj Gardens, Ahmedabad, Gujarat 380058, India. SBS is the data fiduciary (controller) for the personal data described here.

By using our website or submitting your details, you confirm that you have read this policy. If you do not agree with it, please do not submit personal data to us.

We collect only the data needed to respond to you and to run admissions and related services.

Information you give us

Admission enquiry / Admission Desk form: full name, email address, mobile number (verified with a one-time password), WhatsApp number, programme of interest, state and city.

Apply Now application: personal, academic and contact details, entrance exam scores (CAT, MAT, XAT, CMAT, ATMA or similar), and payment details needed to process the application fee. Card and bank details are handled by our payment gateway; SBS does not store them.

Brochure and placement report downloads: the same contact details as the enquiry form.

Schedule a visit: name, phone number, email address, preferred date and any message you write.

Newsletter: email address.

Careers and other messages: any details, CV or documents you choose to send us by form or email.

Information collected automatically

Device and browser type, IP address, pages viewed, time spent, referring page and approximate location.

Cookie and similar-technology data (see Section 6).

Information from others

Where you reach us through an education portal, consultant or advertising platform and consent to be contacted, we receive the details you submitted there.

We use your data to:

respond to enquiries and arrange counselling, campus visits and callbacks;

verify your mobile number by OTP and prevent spam or fraudulent submissions;

process applications, entrance-score evaluation, interviews, admission offers and fee payments;

send brochures, placement reports, admission deadlines, events and newsletters you have asked for;

contact you by phone, SMS, email and WhatsApp about your enquiry or application;

run our student, alumni and placement services;

meet regulatory requirements of AICTE, NBA, AIU, NIRF and other bodies, and maintain records;

analyse website use to improve content, performance and security;

measure and improve our advertising and admissions campaigns.

We do not sell your personal data.

We process your data on the basis of your consent, which you give by ticking the consent box on our forms or otherwise submitting your details, and where the law allows, for legitimate purposes such as responding to your request, complying with legal obligations and keeping our systems secure. This policy is written to follow the Information Technology Act, 2000, the SPDI Rules, 2011 and the Digital Personal Data Protection Act, 2023 and its Rules, as applicable.

By submitting a form you agree that SBS and its authorised representatives may contact you by call, SMS, email and WhatsApp about admissions and related information, even if your number is registered under Do Not Disturb. You can withdraw consent at any time (see Section 8); withdrawal does not affect processing done before it, and may mean we can no longer process your application.

We share personal data only where needed and only with:

Service providers that work for us under confidentiality terms, such as website hosting, CRM and lead-management, SMS, WhatsApp and email platforms, OTP and payment gateways, analytics and advertising providers, and the student-login and learning platforms linked from our site.

Admissions partners and consultants who referred you or helped with your enquiry.

Regulators and authorities such as AICTE, NBA, AIU, NIRF, universities, courts and government bodies, when required by law or for accreditation and compliance.

Recruiters, only for current students and alumni, with the details needed for placement and with your agreement.

Professional advisers such as auditors and legal counsel.

A successor institution if SBS is restructured or its operations are transferred, with the same protection for your data.

Some providers may store or process data on servers outside India. Where that happens we take reasonable steps to keep your data protected, as the law requires.

Cookies are small files stored on your device. We use them to keep the site working, remember your choices, understand how visitors use the site, and measure how well our advertising performs.

Essential cookies: Used for security, form submission and session handling. These cannot be turned off because the site needs them.

Analytics cookies: Used to understand visits, pages viewed and traffic sources (for example Google Analytics). You can turn these off.

Marketing cookies: Used for ad measurement and remarketing (for example Google Ads and Meta Pixel). You can turn these off.

You can block or delete cookies in your browser settings, and you can opt out of Google Analytics with its browser add-on. Blocking some cookies may affect how the site works.

We keep personal data only as long as needed for the purpose it was collected, or as the law requires. Unless a longer period is required, enquiry data is kept for up to 24 months from your last interaction, admitted students' records for the period required by the regulators and the institution, and newsletter data until you unsubscribe. After that we delete or anonymise it.

We protect data with reasonable safeguards, including HTTPS encryption, access controls limited to authorised staff, OTP verification and regular security reviews. No online system is completely secure, so we cannot guarantee absolute security. If a data breach affects you, we will notify you and the authorities as the law requires.

You can ask us to:

tell you what personal data we hold about you and how we use it;

correct or update inaccurate or incomplete data;

erase your data, where we no longer need it for a lawful purpose;

withdraw your consent, including to calls, SMS, email and WhatsApp messages;

raise a grievance about how your data is handled;

nominate another person to exercise these rights for you if you die or become unable to.

To use these rights, email admissions@shantibschool.edu.in from the address you used with us, or write to the Grievance Officer in Section 10. We may ask you to verify your identity and will respond within the period the law allows. Every marketing email has an unsubscribe link, and you can reply STOP to stop messages.

Minors. Some applicants to our BBA and BCA programmes are under 18. If you are under 18, please submit your details only with the consent and involvement of a parent or guardian. We process a minor's data only with verifiable parental or guardian consent, and we do not track or target minors with behavioural advertising. A parent or guardian who believes we hold a child's data without consent can write to us to have it removed.

Third-party links. Our website links to other sites and platforms, including the Student Login portal, the alumni site, the ICSISE 2026 conference site, WhatsApp, and our Facebook, LinkedIn, Instagram and YouTube pages. These are run by others and follow their own privacy policies; we are not responsible for them.

Changes. We may update this policy from time to time. The latest version is always on this page with its effective date, and we will give notice of any significant change on our website.

For questions, requests or complaints about your personal data, contact:

Institution: Shanti Business School, Shela Off S.P. Ring Road, Opp. Vraj Gardens, Ahmedabad, Gujarat 380058

Email: admissions@shantibschool.edu.in

Phone: 99097 00000

Response time: Acknowledgement within 48 hours; resolution within 30 days